This lovely little spot for queer pride celebrations in Zurich is produced by TBWA. Not that it's stereotypical in suggesting that gay men want to dress like showgirls...or that it's problematic for straight men who feel threatened by their own inner feminine side and don't know how to relate to it (or for gay men who have the same problem actually). I have some real problems with this spot. Except that I still just happen to like it. What do you think?
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