November 25, 2008

Sexy Men (and butts) in Advertising: Going Downy

There are two aesthetics of male beauty at work in these ads. You see, the print ad with the butt hugging jeans would have been more appropriate in the 70s, when that was really the style (at least for gay men in NYC). Now jeans have a boxy fit that doesn't really flatter the butt. Of course, Levi's, even when you sat in a wet pair in the bathtub, never quite delivered the spray on quality of the photo below. Campaign message: Downy makes clothing feel as comfortable as your own skin. 
Downy-softener-jeans
The print ad below focuses on biceps, triceps, pecs and abs -- which is more a reflection of today's imagery, sold to the gay community by the Madison Avenue/HX complex. Where is a campaign to gay men from Dove about real beauty? Not that this man below isn't a real beauty. I am certainly not knocking muscles or sexy men — just the consumerist objectification by advertisers.
Downy-softener-shirt
Naturally soft? I am sure we'd all like to feel for ourselves.

November 23, 2008

Sunday Morning Cartoon: Utah Chickens

Okay, but I still prefer my old copy of Les poulets n'ont pas de chaises -- Chickens don't have chairs, a great book of completely surreal French comics published by, who else, Grove Press, in 1969.

Meanwhile "buck buck b-buck, we should take our bucks elsewhere and boycott Utah and LDS owned business." There a list to a link in a post below.

November 21, 2008

Better than Jesus on toast: Satan in your spaghetti!

From BBDO Dusseldorf comes the proof that in cuisine, presentation is indeed everything:
BayerSpaghetti

November 18, 2008

Caption this...

 

DurexCanoe

From adsoftheworld.com/agency: DDB, Auckland, New Zealand

Some ads don't need headlines. Certainly this visual, along with the product, tells a story. But somehow I think that there's a headline here that could take this just a little further. For example:

And just what did you do with the oars?
Canoodling again?
...
Your turn...

November 17, 2008

Sexy Gay Brazilian Men Vs. An Alien Female Predator

Okay, perhaps that's a little dramatic, but then, this ad, from MixBrasil, the lgbt film festival in Sao Paolo features a hot gay couple poolside, staring at a woman that is clearly not human. Now this could perhaps be seen as homosexual gynophobia projected out visually. But the campaign speaks to the sense many queer folk have of being seen as alien, other. Thus, the theme line: What is weird for you?
Mix-1
Obviously, to those of us who live very queer lives, suburban soccer moms can seem weird. It is all in who is doing the looking. And while that may be the point of the ad campaign, I am not sure how it works to get people to go to this film festival — or whether they are seeking an audience above and beyond the usual lgbt film fest crew. Perhaps some alients. Don't know. Or maybe Grace Jones, since I have to admit, the woman in this ad looks like Grace Jones to me, and I've always suspected she wasn't quite human. You can see the rest of this odd campaign at adsoftheworld.

The Mormons Meet the Anita Bryant Effect: Gay rage concentrated

Anita Back in the 70s, when the post-Stonewall gay movement was young and feeling the rush of a number of successes, the air started to go out of the energy. GLF ceased to exist. GAA meeting attendance had fallen precipitously. And then the orange juice queen squeezed our newly claimed rights out of Dade County. And the movement had a public figure who energized us  and organized us.

Thank you Mormons. You've done it again.

The lgbt movement had become complacent. We are served by organizations that for the most part have a moribund leadership. So many queer folk think that because corporations are willing to advertise to us that we have our rights. Uh, no.

More important than marriage rights, we can still be fired all over the country, with no recourse, because we don’t have employment rights, housing rights or any of the anti-discrimination laws other groups are protected by. While I have fought for marriage equality here in NYC, in much of the country, marriage is not the first issue on the table. Discrimination laws. Hate crime laws. These come first. However, the Mormons have woken up the anger of the vast population of queer folk in places where relative equality has led to complacency. And this means marriage is the order of the day.

Certainly, I understand very deeply the reasons for marriage equality. The man I wanted to marry was a foreign national, and to stay in this country he had to deal with lawyers, visas, work regulations…a maze of madness that was nothing compared to post 9/11 insanity. There are many who live overseas with their partners simply because they do not enjoy the rights of any bi-national heterosexual couple. These folks are heartened by the new awakening of queer rage. And these Love Exiles are organized.

So let’s talk about queer rage and our enemies. Alison Stateman writes in Time Magazine about the dangers of being on a gay enemies list. Give me a break. Nixon had an enemies list. Me? I just want to know who considers my rights expendable, so I can be certain not to spend my money with their businesses. Yes, they have their right of free speech — which the court has decided includes monetary contributions to political campaigns. And I have my right to know who is saying what — and respond accordingly.

Which means I want to know what businesses are Mormon owned.  I don’t want to stay at a Marriot thank you very much. I also want to know how many TV and radio stations are owned directly by the LDS church. I want to know which supermarket chain is Mormon owned.

That’s my right. I’m a man who likes to do business with people I like. Which means I don’t want to shop at companies I know contributed to opposing my rights. That said, if I were an employer, I would not discriminate against a Mormon in a job interview. Hell, I once hired an evangelical Christian who took his vacation to do missionary work and who volunteered with Campus Crusade for Christ. He was a good writer, and that was all I cared about.  It’s not like I wasn’t out at the office. Everyone, everywhere I have ever worked, has known I’m gay. And the relationship with this employee was interesting to say the least — after all, I’m a member of several faith communities, and I was happy to talk to him about the Gospel of Thomas, among other things. This is where minds change and relationships evolve, one person at a time.

Which brings me to another development today: the Bangor Daily News reported “that more than 120 religious leaders from 14 different faith traditions across Maine have formed the Religious Coalition for the Freedom to Marry in Maine.”

That’s big news. And it’s news that doesn’t get out so well. Here in New York, Empire State Pride Agenda’s Pride in the Pulpit has hundreds of congregations and leaders of faith representing a whole host of denominations and faith traditions, including Methodist ministers in Syracuse, Reform rabbis in Westchester, Roman Catholics in Utica, Buddhist priests in New York City, and proud people of faith throughout New York State.” Yes, you read that right, Roman Catholics.

So I want my community to remember that people of faith are not the enemy. Organized religion isn’t even the enemy. Organized bigotry is the enemy. And bigots can use the already existing infrastructure of organized religion to pursue their agenda.

Flying_Spaghetti_Monster_2 The Mormons though, are indeed a special case. This is a religion that had to have a prophetic revelation that only came under the duress of legal action, so that black people would be treated equally. It was Mormon doctrine that blacks could not be Mormon priests.

This gets into the dicey area of freedom of religion and the world of the Flying Spaghetti Monster revelations of the Book of Mormon. And it’s not like the denomination of Judaism that I am affiliated with (Conservative) doesn’t have its own issues — with women only being ordained within the last 20 years, and queer folk only being accepted in the last year. But those are fights within these religious organizations. It is when a religious organization takes those beliefs and brings them into the public political process that I take issue.

Want to start a religion where women can’t officiate? Sure, go ahead and good luck to you. Just don’t try to then pass laws that women can’t vote, hold executive jobs, or don’t have control of their own bodies. Want to invite blacks to tithe but not accept them in leadership positions? Go ahead, see where that gets you. It’s your religion and we don’t regulate it. But step into the public square with your organized bigotry and I promise I will do everything in my power to fight you.

And step into the public square and you expose yourself to public scrutiny. The LDS is crying unfair that lgbt groups are targeting their business. Boo hoo.

Writers Alison Stateman see cases like Scott Eckern, who resigned from his position as the artisticOrange director of the California Musical Theatre in Sacramento when his contribution to Yes on 8 was revealed as evidence of a gay mafia that controls who works where. 

No Alison. We’re not in charge. We just choose who we want to do business with. And that may have consequences. Don’t like it? Well, pardon me, ENDA, the Employment Non Discrimination Act, which protects lgbt people on the job, is not law. That doesn’t look like power to me. Scott Eckern chose to resign in the face of protest. I could be fired tomorrow and have no recourse.

And so, to my brothers and sisters in this chaotic movement in response to 8, don’t forget that there are also other important battles we have to win. There are gay throwaway kids living on the streets who need our support. There is homophobia in minority communities that needs to be addressed. And coming out for a demo on a nice autumn day isn’t enough.

The Mormons may have made us angry. So did orange juice queen Anita, and that made us, uh, concentrate. Now, as we fight for marriage, we need to look at really building relationship — with others in faith communities who are our allies. 

November 16, 2008

Sunday Morning Cartoon: Blow

This short animation is from Australian director Craig Boreham, whose longer films that deal with queer sexuality and desire have won awards at festivals around the world. He describes this animation as "dark" and I agree -- it takes all the illusory heat out of sex in public space and reveals its loneliness and desperation, the alienation from self and other. There, isn't that just what you were expecting for a Sunday morning cartoon?

November 12, 2008

Marriage equality, the NYC Prop 8 Demo and channeling anger

DSCN1185_0092
Tonight the NYC queer community expressed its anger at the passage of Prop 8 in California with an old-fashioned street demonstration outside of the LDS church on Broadway and 65th Street. It was encouraging to see thousands of us to fight for marriage equality, even though it was for another state. How many of those that were out tonight have been part of the marriage equality fight in New York state? Certainly quite a few, since I recognized quite a number from the annual lobbying day in Albany. But many are not connected to any organized efforts. And there were some who chanted slogans that were anti-church.

DSCN1180_0087 Now, I am not exactly pro-church. I continue to be amazed that the one thing that brought together all the feuding religions to sit down in Jerusalem was their desire to issue a statement condeming queer people. It's enough to make a queer Jewish Buddhist into a militant atheist. Except that's actualy accepting their definition of queer folk — outside the spiritual. And quite frankly, I refuse to deny my connection to the Divine.

 Ours is a community that has been spiritually wounded by the religious establishment. And often, at demonstrations like these, where the religious establishment has truly done something heinous, the pain of this wounding comes out in expressions of hatred for religion and denial of our deepest longings for experiencing the Divine. The reason I seek loving relationships with men is that is where I experience the Divine Presence. I experience divinity and mystery in all my relations (to steal a phrase from Body Electric) whether they are physical or not, with men and women. But that highest connection has been in loving relationship with another man.

This evening I heard a lot of anger. And anger is appropriate. But I don't want my queer community to throw out the baby with the bath water by jettisoning spiritual connection while fighting organized bigotry and ignorance masquerading as religion.

Over at fivethirtyeight.com, Nate Silver has been debunking the analysis that it was the black DSCN1183_0090 community that was responsible for the Prop 8 loss. His analysis of the voting patterns showed that it was a demographic I fall in, that is voters over 45, that made the difference.

But the point i really want to make here is the lesson that needs to be learned from the Obama campaign. The queer community in California created advertising that talked to people who were already on their side. Or just to themselves. They did not get shoe leather on the ground organizing in communities around the state. They did not work hard to engage people in the middle who could be swayed one way or the other. Sure, the LDS poured lots of money into the state. But churches are also communities that are highly organized. Where is our community organization? Our leaders are not deep in the community — and they sure dont' do much cross community organizing.

The very fact that we are even having this issue be fought so closely is something I never expected to see in my lifetime. I expected when I came out and joined the gay movement in 1970 that I would see a world where we felt safe, and were not objects of ridicule, disrespect or violence. That how we expressed our love would not be a violation of the law. I wasn't expecting to see legal recognition on the order of marriage. In fact, in 1970 there were many in the movement who wanted nothing to do with the institution they saw as obsolete.

I deeply believe marriage is important and makes communities stronger. And so I want it for my queer community. I believe deeply in the American value of freedom of religion. That means there will be religions out there that will never recognize my relationships as either valid or expressions of Divine love through human action. That's okay with me. I don't have to join that religion. And they don't have to marry me to anyone.

The mixture of marriage rites and marriage rights are some of the confusion that makes this a problem in the pubiic arena. But we are not engaging the people of faith who would be on our side. I am thrilled that the Empire State Pride Agenda has a program called Pride in the Pulpit, which engages communities of faith and leaders of those communities so that they actually are a large part of the efforts in Albany to extend marriage rights. I would have liked to have seen those people at the demonstration tonight. I chose to wear a star of David and a kippah at the demonstration be be out as a person of faith, because I felt it was important not only to be queer identified, but identified with Divine love. Which transcends religion.

May we open up to the pain of our spiritual wounding and use it to reconnect. May we use this reconnection to reach out to those who would hear us and support us if we learned to listen to them and truly hear their concerns. And I know we will prevail in our cause, because ultimately, nothing can withstand the power of love. 

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One of the nice things about the demonstration was I got to hang out with friends. I ran into people from GLYNY Again, the alumni organization of Gay & Lesbian Youth of New York (in photo below). I ran into friends from synagogue. From the Center. From my old schools. Work. It was quite a lot of fun in that way.

DSCN1187_0093
And as I left I saw the line of police cars that we so often see even when there are no demonstrations. As though they were there to intimidate the population. When Ann Northrup was instructing the marshalls on how to make sure there was no violence at the march, all I could think was, there are provocateurs in this crowd. There are secret police taking photos. And the line of police cars did not make me feel safer, they reminded me that the Bush years have been a growing police state, that used the terrorist attack of 2001 as an excuse to further strip us of our freedoms. I can only pray that the new president can reverse this trend, even though so much of this erosion is local. DSCN1189_0094

November 08, 2008

Oh Canada, Oh, Ooohh, Yes!

Learn more about this new spot for Montreal tourism. Hey, I love Montreal, and would happily go back anytime it isn't cold. Unless of course, one of these groomsmen (or stable boys) will help keep me warm.

November 07, 2008

Asses to asses, dust to dust (the gravedigger's motto is "dig we must")

Okay, last year there was a spate of print ads with visuals of gay sumo wrestlers — enough so that I ran three separate posts on the subject and found myself at the top of the Google list when people searched for the term "gay sumo." Now it seems there's a spate of print ads with ass play of one sort or another, and this is the third ad I'm posting that features some butt action. The product, a toilet seat cleaner that I suppose one should carry when leaving the house just in case, has advertising that plays/preys on the imagination and fear of who was on that seat before you were.
Kiwiguy
This ad is from Grey in Hong Kong. There are a couple of others in the series and I find it interesting that the design of the ad reminds me of the design of a playing card -- Jack or King. No? Well, anyway, I've seen couples who look like these two -- attraction of opposites.